Getting The Best From Social Bookmarking
Randy Polaridi - 10/15/2008
We all spend more and more time on the Internet, whether we're
researching, looking for work, or just browsing for fun. While
we're browsing, we often find resources that we don't want to
look at now, but which may be useful later. In the old days,
the best way of keeping track of these sites was to keep a list
using bookmarks or favourites. There were (and still are) lots
of bookmark managers and browser tools to help keep track of
the hundreds and thousands of links people amassed. But with
all the Web 2.0 technologies out there, offline bookmark
managers are no longer as useful. There's now a much better way
of keeping track of all those web pages you intend to read.
Enter social bookmarking.
How Does Social Bookmarking Work?
Social bookmarking is a way of bookmarking the
sites/posts you like on a website. These bookmarks are usually
public, hence the 'social', and they also allow other users to
comment on the links you have saved. Social bookmarking is a
way of showing what interests you share with the rest of
webkind. Some of the best known sites include Blinklist,
Blogmarks, del.icio.us, Furl, Kaboodle, ma.gnolia, Simpy ,
Spurl and Wink, to name just a few.
Other sites which work on a similar basis are reddit and
digg, though are intended primarily for submitting stories of
interest rather than as a bookmarking tool to track your web
life. Some sites, such as Blinklist, allow you to keep
bookmarks private - this makes those sites a good permanent
replacement for offline bookmarks. After all, you only need
bookmarks when you're online.
Getting The Best From Social
Bookmarking
The key to using social bookmarking is tagging.
Tagging is using single words or phrases (separated by commas
or spaces) to describe the links you are posting. The trick
with tags is to keep them simple, so that the words you use can
apply to many things. To tag this article, for example, you
could use tags such as 'tagging', 'bookmarking' or, if you
wanted to save it for later 'toread'. Tags don't all have to be
words in common use, but using multipurpose tags will make it
easier to find information when you search.
Another way to make social bookmarking more useful is to use
the notes or comments fields when tagging pages. Some services
automatically put an excerpt of the page. If they don't, use
the comments field for that purpose. It's also useful to
include notes on why that page was worth tagging.
Retrieving Information
All social bookmarking sites have a list or cloud of the
tags created by users - and each user has an individual page
with his or her own tags. Just click on the cloud to see all
the pages tagged with a particular label. To do a more complex
search, put the terms you want into the search box (for example
'freelance+writing') and all the items with both tags will
appear. There's usually a list of related tags as well, so you
might find a few things you'd forgotten about. Watch out for
typos, though, as these can really mess up the filing
system.
Social bookmarking is a great way of keeping track of
information. Writers, researchers and publishers may find it
particularly useful. Social bookmarking is also a way of
bringing additional traffic to a website as there are many
users who look at the 'what's new' page and decide what to
click on.
So give social bookmarking a try. Once you've got used to
this way of working, static bookmarks will be a thing of the
past!

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