Can Social Bookmarking Help Me?
Larry Reynolds - 09/10/2008
You have probably heard a lot about social bookmarking lately.
As a matter of fact, you can spend hundreds of dollars right
now just to find out what it's all about. Well, not here. I am
giving you this information. I did the research and found this
to be a super way to get more traffic to your site. The best
news is, it's 100% FREE.
What is Social Bookmarking?
It's a public list of your favorites. Not all your
favorites, just the favorites you want to share with others.
You can add any website to your public list and retrieve it
from any computer. (This is done on someone else's server, not
your computer)
When you list a site in your bookmark list, anyone looking
for that same type of information can do a search at the
bookmark site and find the sites that you have bookmarked. It
is like a search engine without all the trash.
When you do a search in a search engine, you get all the
sites that have something to do with the keywords you typed
into the search box. It is easy to get a bunch of garbage sites
that are loaded up with keywords but have poor content on the
actual site.
The great thing about social bookmarking sites is the only
sites you will find there are sites that other people have
looked at and decided were worth saving for future reference.
Real people have decided to save (bookmark) the sites, not
robots. Real people also monitor the sites so if trash does get
added, it is soon deleted.
The more people who bookmark a site, the more popular it
becomes. As an example, lets say you are selling widgets for a
really great price. You bookmark your home page on many public
bookmarking sites. When someone is looking for a widget, they
do a search at the bookmarking site and your bookmark comes up.
They go look at your site and decide your prices are so good,
they might want to come back later when they need another
widget. So they add your site to their bookmarks for future
reference.
When someone goes to one of these sites and types widgets
into the search box, your site listing will come up in the
search. If many people have bookmarked your site, you will be
listed high in the search results. It's kind of like a voting
system. If you site is good enough to bookmark, other people
will want to see what all the fuss is about.
Unlike search engines where all you have to do is good seo,
the sites you will find in the Social Bookmarking sites are
quality sites that other people enjoyed enough to save. You
don't really have to have a good site to get listed in the
search engines.
How do you get started?
Do a search for social bookmarking, many sites will come up.
Go to each site and register for an account. It's FREE! Once
you have your account set up, start listing your site. Make
sure you add proper tags to your listing.
Tags are the same as keywords with a twist. These sites will
tell you what the most popular searches are on their site. You
choose the tags that will work with your site or page and are
also part of the popular list. Many of the sites will also
offer a spot to write a small description of the site you are
bookmarking. Add a description that uses some of your tag words
for added benefit.
Building popularity
As with anything that is worth doing, this will take you a
while to get it all set up and running smooth but the end
result will be very well worth your effort.
Start with one bookmarking site and one page from your site.
(Start with your squeeze page and build your newsletter list)
Set up your account with the bookmarking site and add your page
to the bookmarks. Make sure you use the best tags and
description you can. (Check the popularity list on the site)
Doing this in itself will help you get more traffic. Now you
can go one step further and work both sides of the system.
Add a link to your site that will lead back to the
bookmarking site that has your page bookmarked. Ask your
visitors to bookmark your site on the social bookmarking
site.
My example is below Bookmark my site at Blinklist.com and
access it from any computer, anytime. Create a link to the
bookmarking site so your visitors only have to click.
You want to make sure the page opens in a new window so when
your visitors are done setting up their account, they will
still have your page handy to bookmark.
Next Page
Now move on to the next page. You will want to offer a
different bookmarking site on each page. Why? So you can get as
many bookmarks on as many sites as possible. Use the same
information in the example above but change the social
bookmarking site you are promoting.
Won't this look odd to your visitors? No. Most people will
ignore the suggestion once they have bookmarked your site. They
won't even notice that you have changed the name of the link.
They will see, Bookmark my site, and think, "I already did
that", and they will move on.
Final Note:
Don't SPAM the sites. Make sure what you
are listing is relevant and useful. You don't want to bring
traffic to a page that has nothing but links, you will probably
get banned form the bookmarking site. Only bookmark your pages
that have actual content. Ask yourself if you would truly add
this page to your own favorites list? If your answer is no then
don't list it.

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